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bacardi martini benjamin lefebvre henault


Benjamin Lefebvre Henault

Manager Senior e-Commerce, Bacardi-Martini / Senior e-Commerce Manager, Bacardi-Martini

Benjamin travaille actuellement chez Bacardi Martini (3eme groupe mondial de spiritueux), comme Senior Ecommerce Manager pour l'Europe du Sud : France, Italie, Espagne. Son équipe couvre entre autre Amazon, les principaux autres pures players locaux et il est en charge de plusieurs projets tels que le D2C ou les plateformes de livraison express (Uber Eats, Deliveroo...). Il a un parcours commercial de 17 années, essentiellement dans les boissons (Danone Eaux, innocent drinks, Bacardi Martini) et chez des prestataires de services (American Express, Catalina Marketing) dans le domaine du ecommerce. Il a entre pu lancer les activité ecom de Catalina et de Bacardi.

Benjamin is currently working at Bacardi Martini (3rd global player in the spirit industry) as a Senior Ecommerce Manager for Southern Europe: France, Italy and Spain. His team is managing Amazon, the main other pure players, and he is responsable of several projects such as D2C and the On Demand platforms (Uber Eats, Deliveroo...). He has been working for 17 years in sales developement, mostly in the beverage industry (Danone Waters, innocent drinks, Bacardi Martini) and in service providers (American Express, Catalina Marketing) in ecommerce. Among his missions, he launched the ecom activities of Catalina and Bacardi.